20th Century Fox Marvel Cinematic Universe
1 outside media
1.1 live attractions
1.1.1 avengers s.t.a.t.i.o.n.
1.1.2 guardians of galaxy – mission: breakout!
1.2 television specials
1.2.1 marvel studios: assembling universe (2014)
1.2.2 marvel 75 years: pulp pop! (2014)
1.3 books
1.4 video game tie-ins
1.5 mini marvel
outside media
live attractions
after acquisition disney in 2009, marvel films began marketed @ innoventions attraction in tomorrowland @ disneyland. iron man 3, exhibit, entitled iron man tech presented stark industries, features same armor display shown @ 2012 san diego comic-con, marks i-vii , new mark xlii. in addition, there simulator game, titled become iron man , uses kinect-like technology allow viewer encased in animated mark xlii armor , take part in series of tests, in fire repulsor rays , fly through tony stark s workshop. game guided j.a.r.v.i.s., voiced again paul bettany. exhibit has smaller displays include helmets , chest pieces earlier films , gauntlet , boot action sequence in iron man 3. exhibit thor: dark world called thor: treasures of asgard, , features displays of asgardian relics , transports guests odin s throne room, greeted thor. captain america: winter soldier s exhibit, captain america: living legend , symbol of courage, features meet , greet experience.
from may september 2017, disneyland resort feature summer of heroes , sees members of guardians , avengers making appearances throughout disneyland resort. additionally, guardians of galaxy: awesome dance off event featured, involves peter quill / star-lord blasting music boombox, along avengers training initiative, limited experience black widow , hawkeye assemble group of young recruits see if have takes avenger. marvel related food , merchandise available throughout hollywood land @ disney california adventure during summer of heroes .
an art exhibit, titled marvel: creating cinematic universe , displayed exclusively @ queensland gallery of modern art (goma) may september 2017. exhibit, includes 300 plus objects, films, costumes, drawings , other ephemera , features content collection of marvel studios , marvel entertainment , private collections significant focus [given] creative artists translate drawn narrative screen through production design , storyboarding, costume , prop design, , special effects , postproduction . marvel: creating cinematic universe extend goma s australian cinémathèque retrospective of mcu films.
avengers s.t.a.t.i.o.n.
in may 2014, avengers s.t.a.t.i.o.n. (scientific training , tactical intelligence operative network) exhibit opened @ discovery times square center. exhibit features replica set pieces, actual props films, mixed interactive technology , information, crafted through partnership nasa , other scientists. titus welliver provides debrief visitors, reprising role s.h.i.e.l.d. agent felix blake. created victory hill exhibits, avengers s.t.a.t.i.o.n. cost $7.5 million create, , ran through september 2015.
the exhibit opened in south korea @ war memorial of korea in april 2015, in paris, france, @ esplanade de la défense year later, , in las vegas @ treasure island hotel , casino in june 2016. las vegas version of exhibit featured updated character details , corresponding science incorporate marvel films have released since original exhibit in new york. additionally, las vegas version features cobie smulders reprising role maria hill debrief visitors, replacing welliver.
guardians of galaxy – mission: breakout!
at san diego comic-con 2016, revealed tower of terror @ disney california adventure replaced new attraction, guardians of galaxy – mission: breakout!. chris pratt, zoe saldana, dave bautista , benicio del toro filmed exclusive footage attraction, reprising roles peter quill / star-lord, gamora, drax , taneleer tivan / collector, respectively. james gunn, director of guardians of galaxy , sequel, directed footage attraction , consulted on aspects of it. guardians of galaxy – mission: breakout! sees visitors assisting rocket rescue other guardians collector s fortress, while attraction features randomized events during experience , music inspired awesome mix vol. 1 soundtrack. attraction opened on may 27, 2017. despite having multiple references mcu, attraction not part of mcu, rather start of own theme park universe inspired mcu.
television specials
marvel studios: assembling universe (2014)
on march 18, 2014, abc aired one-hour television special titled marvel studios: assembling universe, documented history of marvel studios , development of marvel cinematic universe, , included exclusive interviews , behind-the-scenes footage of films, one-shots , agents of s.h.i.e.l.d., , sneak peeks of avengers: age of ultron, captain america: winter soldier, guardians of galaxy, unaired episodes of agents of s.h.i.e.l.d., , ant-man. brian lowry of variety felt special, contains pretty interesting business , creative story. while might make sense in hindsight, there appreciable audacity in marvel s plan release 5 loosely connected movies same hero-filled world, beginning cinematically unproven iron man , culminating superhero team avengers. such, fast-moving hour qualifies more cut-and-paste job electronic press kits, although there s element of that, certainly. special released on september 9, 2014 on home media agents of s.h.i.e.l.d. season 1.
marvel 75 years: pulp pop! (2014)
in september 2014, agents of s.h.i.e.l.d. executive producer jeffrey bell stated in order meet production demands , avoid having air repeat episodes, abc air marvel special in place of regular installment @ point during first ten episodes of agents of s.h.i.e.l.d. s second season. in october, special revealed marvel 75 years: pulp pop!, hosted emily vancamp, portrays agent 13 in captain america: winter soldier, , aired on november 4, 2014. special features behind scenes footage avengers: age of ultron , ant-man, footage agent carter television series screened @ new york comic-con. brian lowry of variety felt hour special did not topic justice adding, has seen more 1 marvel movie shrug perplexedly @ mention of jack kirby or steve ditko, marvel 75 years: pulp pop! should required viewing. fun, fast-paced , encompassing many of company s highlights along few lowlights, s solid primer on marvel s history, while weaving in inevitable self-promotion , synergistic plugs. eric goldman of ign wished special had been longer, adding, understandably, more know marvel, less ll surprised marvel 75 years: pulp pop!, s important remember special made – mainstream audience have embraced marvel characters, via hugely successful movies, in way no 1 have imagined.
books
in september 2015, marvel announced guidebook marvel cinematic universe, named nod official handbook of marvel universe. each guidebook compiled mike o sullivan , official handbook of marvel universe team, cover art mike del mundo , pascal campion, , features facts mcu films, film-to-comic comparisons, , production stills. guidebook marvel cinematic universe: marvel s iron man, guidebook marvel cinematic universe: marvel s incredible hulk / marvel s iron man 2, guidebook marvel cinematic universe: marvel s thor, , guidebook marvel cinematic universe: marvel s captain america: first avenger released each month october 2015 january 2016, respectively.
video game tie-ins
a mini marvel
in february 2016, commercial coca-cola mini cans aired during super bowl 50. mini marvel created wieden+kennedy coca-cola through partnership marvel, , directed russo brothers. in ad, ant-man (voiced paul rudd, reprising role) , hulk first fight, , bond, on coke mini can. luma pictures provided visual effects spot, having worked 2 characters in mcu films. hulk, luma redefined previous muscular system , simulation process create , render character, while ant-man received new motion capture. super bowl campaign extended limited-edition coke mini cans [six packs] emblazoned images of marvel characters, including hulk, ant-man, black widow, [falcon, iron man] , captain america. consumers had opportunity purchase cans finding hidden clues in commercial, though if program goes well, coke consider making cans available in stores. ad had third social media activity of film-related trailers aired during game, , nominated outstanding visual effects in commercial @ 15th visual effects society awards.
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